Technology-Driven Market Intelligence
Real-World Market Insights for New Technology-Based Products and Markets
Unlike traditional market research, TDMI directly considers the technical and market viability of your asset and characterizes the associated opportunities and barriers. Through a structured process of desk research and expert interviews, TDMI can provide intelligence such as the following:
- Identifying and characterizing the markets, trends, valuechains, competition, and companies of most interest and relevance to your company
- Detailing prevailing technical performance and user requirements, and assessing how well your asset meets or could meet those requirements
- Describing your best options for moving forward with development, partnering, and market entry
- Filling in other key knowledge gaps your company may have surrounding regulatory, intellectual property, or competitive issues

Figure 1 – TDMI Process, Tools and Deliverables
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Lead Digital Manufacturing Specialist