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Laura Clayton

Laura Clayton,

Senior Industry Research Project Manager

317-275-6810

lnclayto@purdue.edu

Responsibilities:

Laura is responsible for administration of the Salesforce CRM including updating, improving, and training others on best practices. She also manages and executes lead generation in Salesforce. Laura analyzes a variety of sales research trends and data and uses the results to drive new sales tactics and projects designed to generate new sales for MEP. Laura works in conjunction with leadership, sales, and marketing to optimize client sales.

Background:

Laura has a diverse background with over 10 years of combined experience in business development, account management, and data analysis. Prior to joining Purdue, she served home buyers throughout Central Indiana as a Senior Loan Officer in the mortgage industry. Laura also spent four years working as a middle school science teacher and has experience in clinical research.

Laura earned a Bachelor’s of Science degree in Biology from the University of Southern Indiana where she was an Academic All-Conference athlete in women’s golf. During her tenure at USI, Laura won the GLVC Scholar Athlete of the Year award, Outstanding Science Teaching Scholarship, and served as the golf team captain. Laura also co-owned and directed a junior golf program in Hamilton County for 15 years.

Skills & Expertise:

  • Business Development
  • Communication
  • Customer Service
  • Data Analysis
  • Education
  • Financial Reporting
  • Marketing
  • Problem Solving
  • Project Management
  • Relationship Management
  • Research
  • Sales
  • Training & Development

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